Good Contracts Make the Sale and Protect the Deal

It’s often said that deals “made on a handshake” are the best. That’s probably only true if you don’t mind the shaky hands, and sweaty palms, that can result when you have a disagreement over the terms of a deal that was sealed by nothing more than a squeeze of the flesh. In today’s fast-changing world, where companies change personnel and policies on a daily basis, handshake deals are perhaps the worst idea in the world.

The professional way to enter into agreements is with the assistance of skilled counsel. Charles Carreon has negotiated agreements on behalf of Internet entrepreneurs in many industries, including web-transaction accounting, media purchases and sales, online auctions, and domain name sales and leases. Charles drafts and revises software and media licenses, joint venture agreements, and other Internet-related contracts as a cornerstone of his legal practice. That’s because he’s learned that putting together a deal that enriches his clients and provides satisfaction to their customers pays real dividends over the long term.

Many people who sell for a living think contracts are an obstacle to making sales, but Charles emphasizes that a well-written contract makes selling much easier! A well-written contract lays out the terms of the deal clearly, and gives the purchaser the security that comes from knowing their issues are covered. Of course it’s always easier for the salesperson if they can just point to the terms of the agreement to answer customer questions.

Good contracts also make it easy for the seller to perform downstream support functions and assure customer satisfaction, because everyone clearly understands their rights and obligations. When you understand the value of written agreements, you’ll never avoid them again. Along with the other clients for whom Charles has drafted contracts, you’ll break “the handshake habit” forever.

To set us a Contract consultation, call Charles at 520-841-0835. To read more on Internet contracts, browse Charles’ Primer of Online Media Law.

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